A moment of discussion organized by the Tourism Company to create a constructive dialogue between tourism operators, institutions, rural communities and the food and wine sector. The initiative aims to strengthen relationships and encourage the birth of shared projects, enhancing territorial identities as a lever of attractiveness and competitiveness.
The conference aims to integrate innovation and tradition, through digital tools, storytelling and immersive ways of using it, to increase the awareness of local actors and build authentic and long-lasting development models together. It is an opportunity to connect tourism, rural communities and food and wine, promoting experiential, sustainable tourism deeply rooted in local traditions, with the communities active protagonists of their own development.
PROGRAMM:
From 2.30pm to 3.00pm: reception.
Interventions:
- From tradition to the future: a territorial pact to enhance local agriculture
Elio Gabardi
Regional Friendly Campaign Coordinator
Coldiretti
- Rurality, typical products and tourism: strategies to create value
Christine Mauracher
Director of the Agrifood Lab, Venice School of Management - Ca' Foscari University of Venice
- Territories to taste. From product to experience: when food becomes travel
Marco Colognese
Food and wine critic
- Digital technologies and new opportunities in agri-food and hospitality
Vladi Finotto
Professor of Business Strategies, Venice School of Management, Ca' Foscari University of Venice
Next: Round table with local personalities.
Moderate the meeting: Walter Nicoletti
Finally: convivial moment with aperitif
FEE:
Free entry.
ACCESSIBILITY:
The event presents the essential conditions to allow any person to access and enjoy it independently.
USEFUL INFO:
Free parking nearby.
